12/10/2015 - CLIENT PRESS RELEASE
Today we announce that Media iQ, has once again been verified to the JICWEBS Digital Trading Standards Group (DTSG) Good Practice Principles by independent industry auditor ABC. The aim of the Good Practice Principles is to inject greater transparency into the UK digital display market, ultimately giving brands greater reassurance that their advertising is more likely to reach the right audience and is not associated with content that could jeopardise brand reputation.
21/09/2015
ABC has today launched a new service, which for the first time certifies the quality as well as the quantity of a household distribution audience.
17/09/2015 - CLIENT PRESS RELEASE
Today, Yieldr has renewed the EDAA Trust Seal from independent industry Certification Provider ABC, demonstrating their continued compliance with the EU Self-Regulatory Programme for Online Behavioural Advertising (OBA).
26/08/2015
126% increase in Regional news brands reporting multiple platforms with ABC in this report. View our Twitter feed, for more Report highlights
25/08/2015 - CLIENT PRESS RELEASE
Digital Helix™ audience measurement solution continues global recognition
London, UK25 August, 2015: The UK ABC has renewed Effective Measure's patented digital audience metrics solution, Digital Helix™, with the global recognition of an accredited Web Analytics Provider. The Digital Helix™ product is part of Effective Measure's unique tagging methodology.
13/08/2015
200 titles reported in the June end Consumer Magazine report, 10 of which are reporting for the first time. Below is the infographic that shows the ABC Consumer Magazine report highlights for June end 2015. Follow all the action from #ABCDAY today on our Twitter page.
